Purina ONE Gives 25,000 Samples of Newest Product; Deadline for donation is approaching

Wednesday, December 8, 2010


This holiday season, Purina ONE® is taking small steps to help make a difference for pets and the world we share, starting with just one kibble. As a valuable member of our inner-circle, we have two exciting pieces of news to share with you:


  1. Beginning on December 10, Purina ONE® is kicking-off a special Facebook promotion that will offer 25,000 consumers the opportunity to try Purina ONE® beyOnd™ brand dog or cat food, before it hits shelves! 

On a first come first serve basis, Purina ONE® beyOnd™ is offering the opportunity for consumers who “Like” Purina ONE® on Facebook to receive a free 3.5 lb. bag of beyOnd™ brand dog food or 1 lb. carton of beyOnd ™brand cat food. Simply click on the Beyond tab and fill out the form directing Purina ONE® where to send the sample (limit of one sample per person).


Both of these natural pet food recipes are made from ingredients like real meat, whole grains and accents of fruits and vegetables.  The Purina ONE® beyOnd™ packaging also goes above and beyond to make a difference, using at least 92 percent renewable materials. We encourage you to share this opportunity with your readers and community before supplies run out*!


  1. By watching documentaries about our newest brand Purina ONE® beyOnd™, you’ve prompted us to donate more than $300,000 to help homeless pets in need.  Purina ONE® has increased the maximum donation to a total of $500,000. By December 10, we ask that you please encourage your followers to view the documentaries at youtube.com/PurinaONE. Every view of the documentaries will trigger an additional $1 donation, up to $500,000.


We believe that goodness can go beyond the bowl, and we are taking steps to make a positive difference in the world you, your readers and your pets share. For more information about how we are spreading goodness, please visit PurinaOnebeyOnd.com or check us out on Facebook, facebook.com/purinaone.


Thanks for your time and consideration. We hope you will take advantage of these offers and join us on our journey. We look forward to continuing to work with you.




*Just a reminder, if you received a product sample, FTC guidelines require that you disclose you received free product from Nestlé Purina PetCare Company in any posts about Purina ONE® beyOndTM.



Kaitlyn Coakley
Assistant Account Executive

855 Boylston Street | Boston MA 02116 | www.coneinc.com
direct: 617.939.8471 main: 617.227.2111  fax: 617.523.3955


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